Join the Monroe Free Library Team

 

Head of Marketing

Posted 8/9/2022

 

The Monroe Free Library seeks a Head of Marketing that will report directly to the Executive Director. This person will devise and implement strategies to maximize the community’s positive awareness of the library.

 

POSITION DUTIES

  • Prepares, edits, and places news releases and other written publicity for newspapers, radio and television.
  • Administers library’s social media platforms.            
  • Designs and prints flyers, brochures, internal library signage, annual reports and other publication and promotional materials.
  • Designs and implements bimonthly mass emails to patrons.
  • Assists in delivering the strategy and execution for reaching new audiences/engagement within the community.
  • Regularly collaborates with IT to update the library’s website.
  • Plans and implements publicity and promotions for library programs and services.
  • Directs, records, edits and uploads videos that promote library activities and materials.
  • Designs edits and produces promotional print material.
  • Confers with staff and administration regarding ongoing activities, programming, etc. to be promoted.
  • Designs and implements surveys and other materials to monitor community interests, opinions and needs.
  • Develops on-going relationships with local media to insure fair library coverage.
  • Attends meetings, seminars, and continuing education programs to keep informed and current about trends and issues in public libraries.
  • Member of appropriate committees.
  • Chairs the Marketing Committee

Note: This job description in no way states or implies that these are the only duties to be performed by this employee.  He/she will be required to follow any other instructions and to perform any other duties requested by his/her supervisor.

 

QUALIFICATIONS

  • Possesses excellent oral and written communication skills.
  • Possesses time management skills.
  • Has thorough knowledge of the software programs the library currently uses for graphic, video, word processing and publishing projects. (Canva, InDesign, Camtasia etc.)
  • Experience managing a social media platform
  • Ability to analyze library needs and participation in long- and short-term library planning.
  • Ability to establish good working relationships with community groups and media.
  • Ability to maintain composure in stressful work situations.
  • Deals with public and staff in a courteous, business-like manner.
  • Possesses well developed interpersonal skills including tact, diplomacy, and flexibility to work with a variety of individuals in different roles and in a variety of situations.

 

EDUCATION AND EXPERIENCE

Desired: Four-year degree in graphic arts, public relations and/or related field and 2-3 years of related experience.

Required: Any equivalent combination of education, experience and training which provides the required knowledge, skills, and abilities.

 

COMPENSATION

$50,000 annually for a 70-hour bi-weekly pay period. Benefits options include medical, dental, vision, disability insurance and 401K.

 

How To Apply

 

Please send resume and cover letter to marketing@monroefreelibrary.org

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MONROE FREE LIBRARY

44 Millpond Parkway
Monroe, NY 10950
(845) 783 4411

info@monroefreelibrary.org

HOURS

MON ........ 9:30 - 8
TUE ......... 9:30 - 8
WED ......... 12 - 8
THUR ....... 9:30 - 8
FRI ............ 9:30 - 5
SAT ........... 9:30 - 4
SUN ........ 10 - 3

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